Cake Connection is the text-book example of a “mom n pop” business! Diane had a dream for many years of owning a cake and candy supply store… and she worked hard to realize that dream when she finally found a location she liked and took the plunge to open in 2007. The next year the building across the street (with sooooooo much more space!) became available and they moved so she could offer even more supplies.
Darin worked in the manufacturing industry where his position was suddenly cut right after they moved into the new building. While looking for another job to support the family, he ended up setting up a wholesale division and they decided to make a go of that as well and the two worked countless hours building a thriving business. Thankfully, the building was large enough to house both businesses so he could help out with the store when needed, but still do his work as well.
And now… the building seams are bursting and there is the great debate whether or not to give him his own building…
Diane is the owner of Cake Connection, and actively decorated cakes from 1992 until 2011. She focused heavily on custom wedding cakes and won several awards at various competitions throughout the US, and had several cakes published in various magazines around the world. Diane developed an entire product line for a new technique she developed creating gelatin flowers, and has traveled around the nation teaching a variety of classes. She has also written two books on her gelatin techniques.
Diane now focuses her time and attention on managing the retail store and also helping out with new product development for the wholesale division. She enjoys looking for exciting new products to bring into the store so all the latest and greatest tools and supplies are available right in our customers own back yard!
Darin is the other half of the Cake Connection dynamic duo and he handles all the wholesale business. Darin came to us quite unexpectedly (employer suddenly cut his division) after many years working in manufacturing… but when life drops lemons from the sky – you make lemonade and keep on keepin on. He worked hard creating a viable wholesale division and has been in charge of that area ever since.
Darin now spends most of his time trying to keep Diane’s buying of new inventory at a reasonable level… he’s always uttering something about there being taxes to pay or some other nonsense! She just tells him to stay in the basement and let her have her fun. 😉